Terms of Use

Last Updated: March 11, 2026

1. Acceptance of Terms

Welcome to CPM Calculator ("we," "our," "us," or the "Service"). By accessing or using our website at cpmcalculator.com (the "Website") and our calculators, you agree to be bound by these Terms of Use ("Terms"). If you do not agree to these Terms, please do not use the Service.

These Terms constitute a legally binding agreement between you and CPM Calculator. We reserve the right to modify these Terms at any time, and your continued use of the Service following any changes constitutes acceptance of those changes.

2. Description of Service

CPM Calculator provides free online advertising and marketing calculators, including but not limited to:

  • • CPM (Cost Per Mille) Calculator
  • • eCPM (Effective Cost Per Mille) Calculator
  • • CPC (Cost Per Click) Calculator
  • • CPA (Cost Per Acquisition) Calculator
  • • CTR (Click-Through Rate) Calculator
  • • ROAS (Return on Ad Spend) Calculator
  • • Ad Budget Calculator
  • • RPM (Revenue Per Mille) Calculator
  • • Impressions Calculator

The Service is provided free of charge for personal and commercial use. All calculations are performed client-side in your browser.

3. License to Use

Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable license to:

  • • Access and use the Service for lawful purposes
  • • Use the calculators for personal or commercial calculations
  • • Share links to the Service with others

You may NOT:

  • • Modify, copy, distribute, transmit, display, reproduce, or create derivative works from the Service
  • • Reverse engineer, decompile, or disassemble any part of the Service
  • • Remove any copyright, trademark, or other proprietary notices
  • • Use the Service for any illegal or unauthorized purpose
  • • Attempt to gain unauthorized access to our systems or networks
  • • Use automated tools (bots, scrapers) to access the Service without permission
  • • Frame or embed the Service on other websites without written permission

4. User Responsibilities

When using the Service, you agree to:

  • • Provide accurate input data for calculations
  • • Use the Service in accordance with all applicable laws and regulations
  • • Not interfere with or disrupt the Service or servers
  • • Not use the Service to transmit any malicious code, viruses, or harmful content
  • • Not impersonate any person or entity or misrepresent your affiliation
  • • Not violate the intellectual property rights of others

5. Accuracy and Reliability

Important Disclaimer: While we strive to provide accurate calculations using industry-standard formulas, the Service is provided "as is" and "as available" without any warranties.

You acknowledge and agree that:

  • • Calculation results depend on the accuracy of your input data
  • • Results are estimates and should be verified independently
  • • The Service is for informational purposes only
  • • Results should not be the sole basis for business or financial decisions
  • • We are not responsible for decisions made based on calculator results
  • • Industry benchmarks and examples are approximate and may vary

Always consult with qualified professionals (accountants, financial advisors, advertising specialists) before making significant business decisions.

6. Intellectual Property Rights

All content, features, and functionality of the Service, including but not limited to:

  • • Text, graphics, logos, icons, and images
  • • Software, code, and algorithms
  • • Design, layout, and user interface
  • • Calculator formulas and logic
  • • Trademarks, service marks, and trade names

are owned by CPM Calculator or its licensors and are protected by international copyright, trademark, and other intellectual property laws. All rights not expressly granted are reserved.

7. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:

  • • Implied warranties of merchantability
  • • Fitness for a particular purpose
  • • Non-infringement
  • • Accuracy, reliability, or completeness of information
  • • Uninterrupted or error-free operation
  • • Security or freedom from viruses or other harmful components

We do not warrant that the Service will meet your requirements or that any errors will be corrected. Your use of the Service is at your sole risk.

8. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL CPM CALCULATOR, ITS AFFILIATES, DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY:

  • • Indirect, incidental, special, consequential, or punitive damages
  • • Loss of profits, revenue, data, or business opportunities
  • • Errors or inaccuracies in calculations or results
  • • Business decisions made based on calculator results
  • • Damages arising from unauthorized access or data breaches
  • • Damages arising from service interruptions or downtime

WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE), OR ANY OTHER LEGAL THEORY, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

IN JURISDICTIONS THAT DO NOT ALLOW THE EXCLUSION OR LIMITATION OF LIABILITY, OUR LIABILITY SHALL BE LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW.

9. Indemnification

You agree to indemnify, defend, and hold harmless CPM Calculator, its affiliates, and their respective directors, officers, employees, and agents from and against any claims, liabilities, damages, losses, costs, expenses (including reasonable attorneys' fees) arising from:

  • • Your use or misuse of the Service
  • • Your violation of these Terms
  • • Your violation of any rights of another party
  • • Any decisions made based on calculator results

10. Third-Party Links and Services

The Service may contain links to third-party websites or services that are not owned or controlled by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. You acknowledge and agree that we shall not be responsible or liable for any damage or loss caused by your use of any third-party content, goods, or services.

11. Service Modifications and Termination

We reserve the right, at our sole discretion, to:

  • • Modify, suspend, or discontinue the Service (or any part thereof) at any time
  • • Change or remove features or functionality
  • • Impose limits on certain features or restrict access
  • • Refuse service to anyone for any reason

We shall not be liable to you or any third party for any modification, suspension, or discontinuation of the Service.

12. Privacy

Your use of the Service is also governed by our Privacy Policy. Please review our Privacy Policy to understand our data practices.

13. Governing Law and Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of the United States, without regard to its conflict of law provisions. Any legal action or proceeding arising under these Terms shall be brought exclusively in the courts located in the United States, and you hereby consent to the personal jurisdiction and venue therein.

14. Dispute Resolution

In the event of any dispute, claim, or controversy arising from these Terms or your use of the Service:

  • • First, contact us to attempt informal resolution
  • • If informal resolution fails, disputes shall be resolved through binding arbitration
  • • You agree to waive any right to a jury trial
  • • Class action waiver: disputes must be brought on an individual basis

15. Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary so that these Terms shall otherwise remain in full force and effect.

16. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and CPM Calculator regarding the Service and supersede all prior or contemporaneous communications, whether electronic, oral, or written.

17. Waiver

Our failure to enforce any right or provision of these Terms shall not be deemed a waiver of such right or provision. No waiver of any term shall be deemed a further or continuing waiver of such term or any other term.

18. Assignment

You may not assign or transfer these Terms or your rights hereunder, in whole or in part, without our prior written consent. We may assign these Terms at any time without notice or consent.

19. Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to acts of God, war, terrorism, riots, natural disasters, pandemics, internet outages, or government actions.

20. Updates to Terms

We reserve the right to update or modify these Terms at any time without prior notice. Changes will be effective immediately upon posting to the Website. Your continued use of the Service following any changes constitutes acceptance of those changes. We encourage you to review these Terms periodically.

Contact Information

If you have any questions, concerns, or feedback regarding these Terms of Use, please contact us:

We will respond to your inquiry as soon as possible.

Acknowledgment

BY USING THE SERVICE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS OF USE.